Advisers at Oakworth have been studying behavioural finance for some time and believe it should form a central part of the client / adviser relationship.

Your beliefs about money and finance can shape the decisions that you make, both positively and negatively. The advisers at Oakworth are trained to identify the root of any worries and formulate a plan that fits, both financially and emotionally.

Our role is more to educate and create a lifestyle plan than it is to guide a person towards a product.

What can be a useful exercise is to consider these three questions in relation to your finances:

  • What words would you use to describe money?
  • How do you feel about money?
  • What are your earliest memories of money?

Nearly every decision we make is a reflection of our biases. What is safe and what is not. What is the right course of action and what is not. Our job is to gently challenge these biases, using our years of experience, to try and arrive at the optimum solution.

If you would like to start your financial journey with any of our advisers, please call on 01977 600020 or fill out our contact form and we will be in touch.